Titanium Dioxide

INCI:
Titanium Dioxide (CI 77891)
Also known as:
Titanium white · TiO2 · CI 77891

Benchmark white pigment in the color industry, valued for its hiding power and opacifying capacity. It is the foundation of skin tones in makeup foundations and pressed powders, and is used to lighten pigment blends. Treated and untreated variants exist on the market; the specific grade is confirmed in the technical data sheet (TDS) of the available batch.

Functions

White pigmentOpacifierInorganic UV filter

Typical applications

  • Foundations
  • Pressed powders
  • Lipsticks
  • Nail polishes
  • Eyeshadows
PSE